An Examination of Fantasy Sport Participation Motives and Attendance Versus Substitution Intention
Document Type
Article - Merrimack Access Only
Publication Title
Sport Marketing Quarterly
Publication Date
6-2015
Repository Citation
Larkin, B.
(2015). An Examination of Fantasy Sport Participation Motives and Attendance Versus Substitution Intention. Sport Marketing Quarterly, 24(2), 120-133.
Available at: https://scholarworks.merrimack.edu/spm_facpub/9
