Constraints and Motivators as Predictors of Sport Media Consumption Intention
Document Type
Article - Merrimack Access Only
Publisher
Sport Marketing Quarterly
Publication Date
9-2015
Repository Citation
Larkin, B.,
Fink, J. S.,
&
Trail, G. T.
(2015). Constraints and Motivators as Predictors of Sport Media Consumption Intention., 24(3), 183-197.
Available at: https://scholarworks.merrimack.edu/spm_facpub/11