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Instructor/Advisor
Daniel Herda
Keywords
Consumer Behavior, Industry, Greenwashing
Abstract
These students will distribute a survey to a sample of Merrimack students. They will test respondents’ knowledge about corporate environmental scandals and ask various purchase decisions.
Recommended Citation
Collier, Raynna and Ayanian, Daniel, "How Does Knowledge About Corporate Environmental Malfeasance Influence Decision-Making?" (2025). RCAC 2025 Posters. 75.
https://scholarworks.merrimack.edu/rcac_2025_posters/75
