Date of Award

Fall 2024

Degree Type

Capstone - Open Access

First Advisor

Mark Cordano

Abstract

Ulta Beauty, Inc. stands as a leading beauty retail store operating in the United States and has established itself at the top of the beauty industry with its strong financial results in recent years. In the latest year, the company reported $1.21 billion in earnings and $11.32 billion in revenue, showing an impressive performance in the industry, capturing a significant market share. In Ulta’s 1,411 stores and counting, they employ over 56,000 employees. Ulta consistently shows growth while focusing exclusively on the United States Market.

Included in

Business Commons

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