Date of Award
Spring 2020
Project
Capstone - Open Access
Major
Business Administration - Marketing
First Advisor
Kilhoe Na
Recommended Citation
Wolf, Alexandra, "Gen Z & Social Media Influencers: The Generation Wanting a Real Experience" (2020). Honors Senior Capstone Projects. 51.
https://scholarworks.merrimack.edu/honors_capstones/51
Included in
Communication Technology and New Media Commons, Mass Communication Commons, Social Media Commons